Social Media Executive
We are looking for an innovative, creative and passionate Social Media Executive to join our team to drive growth and to engage with our brand’s social media audience. The successful candidate will be responsible for managing our social media channels across brands. Given our commitment to our customers, the qualified candidate will be required to work flexibly in order to maximise our impact across all brand social media channels.
INFO
SKILLS
- Relevant experience in a similar Social Media/Marketing role
- Experience with Facebook Ad Manager and Ads Manager
- Knowledge of Casino / betting industry a plus
- Gaming industry experience an advantage
TASKS
- Develop creative, innovative and engaging social media strategies
- Manage the day-to-day handling of all brand’s social media channels; Facebook, Instagram, Tiktok, and others, adapting content to suit different channels
- Building a social media community in keeping with the tone of voice of the brands
- Plan and deliver content across different platforms using scheduling tools
- Create engaging multimedia content across multiple platforms
- Develop, launch, and manage new competitions and campaigns that promote the brands
- Form key relationships with influencers across the social media platforms
- Undertake and assist in the analysis of audience research with the Data Analytics team
- Manage and facilitate social media communities by responding to social media posts and developing discussions
- Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
- Research and evaluate the latest trends and techniques to find new and better ways of measuring social media activity
- Analyse competitor activity
- Recommend improvements to increase performance and set targets to increase brand awareness and increase customer engagement
- Manage a budget for paid social media activities and optimize return on investment
- Encourage collaboration across teams and departments
- Plan your time effectively to capitalize on peak posting times on social media to reach a wider audience and thereby growing the community
- Working with the Graphic Designers to maximise the impact of the posts, ensuring the visuals and commentary are in accordance with brand guidelines and compliance requirements
Experience
- 2-3 years
WHAT WE OFFER
- Full time job
- Competitive salary based on experience
- Creative work environment (work from home)
- Opportunities to grow
